Creative Director • Art Director
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Metaverse Burger

Metaverse BurgerOutback Steakhouse


WE USED THE METAVERSE AS A META-COMMERCE PLATFORM.

For years, Outback has been sponsoring Comic Con, but with the delay in Covid-19 vaccination, we continued the story we built in 2020 to sell more burgers virtually. This time, we built a virtual restaurant on the largest Role Playing server of GTA in Brazil, transforming the game into a Meta-Commerce platform.

 

ROLE // Creative Director
CLIENT // Outback Steakhouse
AGENCY // Ampfy
YEAR // 2021